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Merz Takes Over Men’s Grooming Line Brooklyn Soap Company

After nearly 18 months of successful cooperation, Merz has now taken over 100% of the Hamburg start-up.

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By: Lianna Albrizio

Associate Editor

Merz, a Frankfurt-based pharmaceutical company, is increasing its stake in the German men's grooming start-up Brooklyn Soap Company.   After nearly 18 months of successful cooperation, Merz has now taken over 100 percent of the Hamburg start-up. In October 2020, the Merz Group announced that it was investing in the Hamburg company that focuses on natural men's care. The minority stake was acquired through the Merz Consumer Care division.   Brooklyn soap founders—Felix E...

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